Jeffree Star, celebrated makeup artist, beauty influencer, and cosmetics guru, has a steadfast following. His matte liquid lipsticks, which come in bright and vibrant shades, is in every beauty vlogger’s makeup case. But is the lipstick you’re using actually his?
It turns out that someone may be counterfeiting Star’s line on Wish, a shopping app that purports to make shopping fun. (Um, it’s already fun.) Wish, by the way, has plenty of negative reviews.
A fan tweeted a screenshot of the app hawking what it claimed to be Jeffree Star liquid lipsticks.
Video blogger PopLuxe says he bought what he thinks are phony products from a seller on AliExpress, explaining that the box the lipsticks come in look and feel the same as Jeffree’s, complete with metallic stars. Eagle eyes will observe that the sticker denoting the shade looks different. On the lipstick bottle itself, the sticker at the bottom isn’t the same, and the bottle top doesn’t lock correctly.
So how can you notice if you don’t pay attention to the stickers? PopLuxe reported that the wands on the set he bought looked different (Jeffree Star’s are clear) and even the formula itself didn’t feel the same. PopLuxe bravely tried on the lipsticks, and he was not a fan. “Nuh uh, nasty,” he said in the video.
Star responded last week, tweeting: I don’t want anyone getting hurt or putting unsafe ingredients on their mouth! #STOPTHEFAKES
Didn’t think so.